I spent a week in January 2020 at La Finca Coincidencia (The Coincidental Farm) in Matanzas, Cuba with a group of designers, photographers, videographers, and developers. I served as the team's creative director. Below I have highlighted most of my contributions, but please check out the whole website at http://artedelafinca.com/.
We created Arte de la Finca (Art of the Farm) to tell the story of La Finca Coincidencia, the Correa family (owners and operators), and all of the agriculture an art that happens there.
Other responsibilities of mine were to select the featured photographs, create the color scheme, and choose the typeface.
Logos: left was designed for stickers and buttons for the team and to gift to our subjects, and right was made for the website
Logo with vertical orientation (on a button)
Logo with horizontal orientation for website
Map and infographic: nothing selected
Map before clicking on an icon
Bar graph before clicking on an icon
Map and infographic: vegetables selected
Map after clicking on the "vegetable" icon
Bar graph after clicking on the "vegetable" icon
Close up of the icons for each category
Close up of icons
Map drawn and labeled by members of the Correa family
Hand-drawn map
Legend for map
Tools: Adobe Illustrator